Rebrand Project: Personas, Scenarios, and Page Goals

The next phase of the rebrand/redesign project is to create personas of a typical user of the site we’re redesigning, complete a scenario of a typical use of the site, and define page goals. After the jump, check out my Personas, Scenarios, and Page Goals worksheets.

You can download the entire PDF packet here.

Persona #1

Persona #2

Persona #3

User case scenarios

Page Goals

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